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Sponsorship

With the move to Stafford we’ve been able to redesign the show, bringing everyone together into one hall and creating an even more vibrant and inclusive experience for everyone.

There are new features such as the mezzanine level, viewing areas with bar tables and an entry experience that will feature a huge ‘Welcome’ sponsor wall.  As a result, we have new exciting ways for you to promote your alpacas and businesses along with all the old favourites – so hopefully you will find the perfect one for you.

Every pound of sponsorship is essential and very much appreciated. It helps us to make the show the fabulous event that it is.  We will make sure all our generous sponsors are celebrated before during and after the show and hope that this gives value back to you and your business.

Pen Packages

With all the catering facilities on site we’ve also been able to develop new pen packages which are inclusive of everything you need to house your alpacas for the weekend and take care of yourselves too.  Every pen package includes Friday and Saturday night food and transport via the Show Shuttle service running to and from the Premier Inns at North Stafford.

We have also introduced a pen location booking option (within your package tier) which costs an additional £100+VAT.  Check out the map below (those marked with an X have already been booked):

You will also need to choose your package type when you book your entries on Grassroots§

However, if you’d like to secure your pen of choice in advance, please contact Tom (tomandwendy@darkskyalpacas.com)

Pen choices and sponsorships are being sold on a ‘first come, first served’ basis

Other Sponsorship Opportunities

There are a whole raft of sponsorship opportunities available at Stafford

Sponsor a Show Feature £500+VAT each 4 still available

Promote one of the key show elements in all pre-show marketing and with your own banners and promotional materials at the show
Fleece Show      
Fibre Zone          
World of Alpacas  
Friday Night Social

Catalogue Adverts
Inside Front Cover Taken
Inside Back Cover £250+VAT Available
2-Page Centre £400+VAT Available
Back Page £400+VAT Available

Bar Tables £100+VAT each 11 (of 15) still available

Either side of the main stand there are some seating areas with bar tables – tables will be branded with your logo

On Screen Video Adverts £250 +VAT 3 (of 9) still available

Make an impact on the whole audience with a short video advert on the big screen and also on the live stream video going out to all our remote viewers around the world! up to 60 secs Included with the Gold Pen Package

On Screen Rolling Banner Adverts £150 +VAT 3 (of 24) still available

Featuring your logo and name regularly along the bottom of the live stream and on the big screen at the show. An advert is already included in the Gold and Silver Pen Packages but there is space for a few more

Small, Medium and Large Breeder trophies £200 +VAT each 3 still available

Make a mark in 2025 by sponsoring and presenting the awards to best performing herds in the show 

Entrance Banner buy space from £90+ VAT , centre spot available by auction (date tbc)

A spectacular banner (7.2 x 2.7 metres) will welcome all visitors as they enter the main hall.  Buy your spot on the banner in a size of your choosing – or take part in our auction for the centre spot of 100 blocks! There is lots of space available which gives you the opportunity to be the biggest logo on there – each block costs £10 + VAT with the minimum number being 9, therefore prices start from £90 + VAT (the sketch below gives you an approximate scaled representation of the sizes).  Don’t be shy – go big and standout from the crowd!

Sash Sponsorship

Sponsor the colour champion/s of your choice in either Huacaya or Suri classes. Gets your name on champion and reserve sashes for males and females with opportunity for you to present in the ring.  All champions will be photographed and posted on show socials with your name & logo included on the photo.
16 available at £150 + VAT each.  

Supreme Champion Sashes are £300+VAT taken by GWF Nutrition

Best of British Sashes are £200+VAT

Sash Description Kindly Sponsored by
Supreme Champion HuacayaGWF Nutrition
Best of British Huacaya
Black Huacaya
Grey HuacayaAlpacastad Bristol
Modern Grey Huacaya
Brown Huacaya
Fawn Huacaya
Light Huacaya
White Huacaya
Best Huacaya Appaloosa
Supreme Champion SuriGWF Nutrition
Best of British Suri
Black Suri
Grey Suri
Modern Grey Suri
Brown Suri
Fawn Suri
Light Suri
White Suri
Best Suri Appaloosa

Major Sponsors:  Talk to us to put together a tailor made package for you – can include elements such as main ring sponsor, exhibitor lanyards, Supreme photo backdrops, mezzanine stand, marketing & website features – happy to get creative!  Already signed up are GWF Nutrition, Waterhouse Feeds and Tyndale Vets


All these opportunities are available to BAS members whether you are able to attend the show or not – and they are also available to any other businesses who want to market to alpaca people.  Please do promote to any alpaca related suppliers or customers that you know!

To book or discuss sponsorship opportunities, please contact
Tom Scott
 by emailing tomandwendy@darkskyalpacas.com